Our Brands: ASSETS

In 2006 Spanx founder Sara Blakely brought her shapewear know-how to more women with the national launch of ASSETS, a new collection of expertly designed shapewear and legwear available at an unbelievable value. Delivering best in class shapewear, legwear, and foundations at approachable prices, ASSETS is sold in the following stylish retailers women love to shop: Target, LOFT, David’s Bridal, Belk, and Motherhood Maternity.
 
Thanks to the success of both Spanx and Assets, Spanx, Inc. is able to give back.  A portion of every SPANX and ASSETS purchase goes to The Sara Blakely Foundation and other causes dedicated to supporting and empowering women at home and around the world.