SPANX for Men Launches Cotton Control Offering Every Man Every Day Comfort
February 10, 2012
In 2010, SPANX re-shaped men’s abs (and wardrobes) with the launch of SPANX for Men Cotton and Zoned Performance Undershirts and Cotton Comfort Bottoms. Now, the leaders in figure-enhancing innovation expand their gut-shrinking line with the new Cotton Control Collection.
Designed with daily wear in mind, these comfortable, body-skimming shirts offer the best of both worlds: a soft, favorite ‘throw-on’ undershirt and a highly-engineered, lightly-shaping compression top all in one!
Available in V-neck ($58), Crew ($58) and Tank ($55) styles, Cotton Control shirts are a mid-section slimming alternative tothe plain white tee. And these shirts don’t just eliminate body bumps and lumps, they easily tuck in, making them bulk-free under clothes.
Other Cotton Control benefits include:
- Lightly supports lower back
- Machine washable, breathable cotton
- Tank option promises chafe-free under arms
With Cotton Control, guys can feel put-together and comfortable…and it’s tough to top that!
SPANX for Men Cotton Control shirts are available at Spanx.com.

About Spanx, Inc
Ten years ago, Sara Blakely began her mission to make the world a better place, one butt at a time. A frustrated (yet fashionable) consumer-turned-entrepreneur, Sara reinvented shapewear with innovative designs and smart features and won the hearts of fashion-loving women, from Jessica Alba to Madonna. Obsessed with creating comfortable garments that minimize figure flaws, Sara has helped create more than 200 problem-solving products and recently entered the bra business with the ground-breaking Bra-llelujah!® In 2006 Sara brought her shapewear know-how to more women with the national launch of ASSETS®, a new collection of shapewear and legwear designed to help women achieve their own red carpet look for less. Continuing to raise the bar with innovative products women want, in 2009 Sara launched Haute Contour®, a lingerie-inspired collection known as the dessert of shapewear™. Today, after many years of demand, Spanx brings their industry expertise to the pool and the beach with swimwear and redefines the men’s underwear category with cotton and zoned performance undershirts and cotton comfort bottoms.
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